The Ultimate Guide to Garden Tools in Brazil

Brazil's garden tools market is thriving, driven by the country's tropical climate, diverse flora, and growing interest in sustainable gardening. As of 2025, the Lawn & Garden segment (which includes tools, plants, and supplies) generates approximately US$2.54 billion in revenue, with a strong emphasis on eco-friendly products like organic fertilizers and natural pest control tools. The hand tools sub-market in Brazil is projected to grow steadily, contributing to a global garden hand tools market reaching US$23.78 billion by 2030 at a CAGR of 3.8%. This growth is fueled by urbanization, home gardening trends, and landscaping for green cities.

Brazil both produces and imports garden tools extensively. Domestic manufacturing focuses on durable, wood-handled items for agriculture and home use, while imports (primarily from China and Taiwan) supply bulk hand tools. Exports are also significant, with Brazil ranking third globally in gardening tools shipments (9,004 shipments from 2023–2024), mainly to the US, Peru, and the Philippines.

Key Trends

• Sustainability Focus: Demand for eco-friendly tools (e.g., recycled materials, low-impact designs) is rising due to environmental awareness.
• Climate Adaptation: Tools for tropical conditions, like rust-resistant shovels and lightweight hoes, are popular.
• Urban Gardening: Compact hand tools for small spaces are in high demand in cities like São Paulo and Rio de Janeiro.
• Market Growth: Imports surged in 2024, with China dominating 80%+ of supply. Exports dipped slightly (-4% YoY) but remain robust.

Popular Types of Garden Tools in Brazil

Based on market data and supplier listings, here's a breakdown of common categories:

Category	Description & Examples	Typical Uses in Brazil	Price Range (BRL, approx.)
Shovels & Spades	Durable, swept-back blades for digging, often with wooden handles. Brazilian brands like Trapp emphasize longevity.	Soil preparation in tropical gardens; landscaping.	50–200
Hoes & Cultivators	Serrated or butterfly designs for weeding; wood-handled for comfort.	Weed control in vegetable plots, urban farming.	40–150
Trowels & Pruners	Ergonomic hand tools; carbon steel blades. Imported models from China are common.	Planting seedlings; pruning ornamentals.	20–80
Rakes & Forks	Lightweight metal for leveling soil; pitchforks for compost.	Clearing leaves; aerating heavy clay soils.	60–180
Power Tools	String trimmers, hedge trimmers (e.g., Husqvarna, Black+Decker via Ubuy). Battery-powered for eco-friendliness.	Trimming lawns; maintaining large estates.	300–1,500
Specialized Tools	Garden hoses, nozzles; butterfly hoes (assembled in Brazil with local heads).	Irrigation in dry seasons; light cultivation.	30–100

For wholesale, platforms like Go4WorldBusiness and Alibaba list Brazilian exporters offering bulk deals (e.g., shovels at discounted rates for 100+ units).

Where to Buy

• Online: Ubuy Brazil for imported power tools; Allbiz or Alibaba for B2B bulk purchases.
• Local Stores: Home centers like Leroy Merlin or C&C Casa & Construção stock domestic and imported options.
• Imports/Exports Data: For businesses, Volza or Panjiva provide shipment trackers; Brazil imported ~X tons in 2024, mostly hand tools.

If you're looking for specific recommendations (e.g., for urban vs. rural use) or current prices, provide more details!

Garden Tools Companies in Brazil

Brazil is a major player in the global garden tools industry, with a market valued at approximately US$47 million in 2024, driven by domestic production and strong export activity (9,004 shipments from March 2023 to February 2024, primarily to the US, Peru, and the Philippines). The sector emphasizes durable, wood-handled hand tools suited for tropical climates, alongside imports of power tools. Below, I'll highlight key companies, focusing on manufacturers and major distributors. This builds on the broader market overview from our previous discussion.

Major Manufacturers

These companies produce garden tools locally, often exporting them worldwide:

Company Name	Headquarters/Location	Key Products	Notable Details
JUMIL	Ribeirão Preto, SP	Hoes, cultivators, shovels, rakes	Over 70 years in business; exports to Latin America, Europe, South Africa, Mexico, and China. Specializes in agricultural and garden machinery.
Metalúrgica Trapp Ltda.	Curitiba, PR	Shovels, pruners, trowels, forks	Known for high-quality, ergonomic hand tools with wooden handles; focuses on durability for home and professional use.
Apex Tool Group Ind. e Com. de Ferramentas Ltda.	Various (e.g., São Paulo)	Hand tools, garden implements	Part of global Apex Tool Group; produces and exports shovels, rakes, and related tools; 955+ US import shipments recorded.
Ferramentas Kennedy	São Paulo, SP	Shovels, hoes, garden forks	Family-owned with 50+ years; manufactures steel-bladed tools for gardening and farming; strong domestic market presence.

Major Distributors and Suppliers

These handle wholesale, imports, and retail distribution:

Company Name	Headquarters/Location	Key Offerings	Notable Details
Ferragens NEGRAO	São Paulo, SP	Hand tools, power tools, garden accessories	One of Brazil's largest distributors (30+ years); 400+ sales points nationwide; stocks camping and decorative garden items alongside tools.
Drefahl Floricultura	Lages, SC	Pruners, trowels, hoses, fertilizers	Supplies tools with plants for floriculture; caters to home gardeners and landscapers.
Viverpla	Various (national)	Garden hoses, nozzles, lightweight tools	Focuses on sustainable, plastic-based garden supplies; also offers international consultancy.

International Brands with Brazilian Operations

• Corona Tools: Operates factories in Brazil; produces professional-grade pruners, loppers, and saws for landscaping and agriculture.
• Positec (WORX Brand): Facilities in Brazil; specializes in power tools like lawn trimmers, mowers, and leaf blowers. Known for innovative, battery-powered garden equipment.

Market Insights

• Exports: Brazil ranks third globally in garden tools exports, with a -4% YoY growth in 2024 but strong volume (1,809 shipments in the last 12 months).
• Imports: Primarily from China (80%+), focusing on power tools; 5 major importers handled shipments from February 2024 to January 2025.
• Trends: Emphasis on eco-friendly tools (e.g., recycled materials) aligns with Brazil's sustainability push. Urban gardening in cities like São Paulo boosts demand for compact hand tools.

Key Insights

• Market Dynamics: Brazil’s suppliers cater to both domestic demand (driven by urban gardening and landscaping) and exports (third globally, with 1,809 shipments in the last 12 months). Imports, mainly from China (80%+), focus on power tools.
• Sustainability: Suppliers like Viverpla and Trapp emphasize eco-friendly products (e.g., recycled materials, battery-powered tools) to align with Brazil’s environmental trends.
• Pricing: Hand tools range from BRL 20–200 (e.g., trowels at BRL 20–80, shovels at BRL 50–200); power tools range from BRL 300–1,500, per retail data from Ubuy and local stores.

Sourcing Platforms

• B2B: Go4WorldBusiness, Alibaba, and Allbiz list Brazilian suppliers for bulk orders (e.g., shovels at BRL 50–100/unit for 100+ units).
• Retail: Leroy Merlin, C&C Casa & Construção, and Ubuy Brazil for individual purchases.
• Export Data: Volza or Panjiva track shipment details for international buyers.

Recommendations

• For Bulk Buyers: Contact JUMIL or Ferragens NEGRAO via Go4WorldBusiness for competitive pricing on hand tools. Apex Tool Group is ideal for large-scale exports to the US or Latin America.
• For Retail/Home Gardeners: Shop at Leroy Merlin or Ubuy Brazil for a mix of local (Trapp, Kennedy) and imported brands (WORX, Black+Decker).
• For Eco-Friendly Tools: Viverpla or Positec’s WORX line offers sustainable options like battery-powered trimmers.

For wholesale deals, check platforms like Go4WorldBusiness or Alibaba, where Brazilian suppliers offer bulk pricing (e.g., shovels at BRL 50–100/unit for 100+ orders).